HELM.

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Works

Strategy, design and systems. Each project notes where we came in.

Logo / CI

Logo design

The logo is the axis of a brand, and its most important element. Based on the direction you choose, we test letter spacing, size and the roundness of corners, then build 100–200 variations. The one that remains is delivered as a logo made to last.

Past Works

Selected earlier work

RECENT

  • Satoshi Furuno, Japan National Ski Cross Team — official website
  • Tokyo Knit Wholesalers Association — website and English site
  • Johnson & Johnson VISION — advertising, web and sales tools
  • APIF International Conference — art direction
  • Asia Pacific Initiative 10th Anniversary

2008 — INDEPENDENT

  • CONVERSE — campaign and packaging
  • adidas — advertising catalog
  • The Tokyo Ballet — logo and projection mapping (national tour in year two)
  • NOCO Building, Ginza — branding

STOIQUE — IN-HOUSE

  • Hankyu Department Store — Graffiti Meets Windows
  • Isetan — annual advertising campaign
  • Puma × stoique Paintura pitch project
  • yohji yamamoto — catalog
  • villa moda (Kuwait) — store design
  • HOYA CRISTAL — branding and store design

Contact

Talk to us before it takes shape.

A renewal, a logo, a multilingual site, bringing AI into your team. Even if your ideas are still loose, we'd be glad to hear from you.

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